SUPC Presents: Father

Father is leading a new scene of Atlanta rappers under his crew "Awful Records" and with his hit single "Look At Wrist", featuring close friends ILoveMakonnen and Key!. Reviews from the likes of Fader, Vibe, and Pitchfork describe his music as "effortless-sounding, maddeningly catchy...turning dancefloors into cooking dance mosh pits nationwide." Along with ILoveMakonnen, Father has grown national recognition for leading a new sound in hip-hop, heavily influenced by Atlanta culture.

If you do a simple google search (i.e. Father rapper), you'll find a plethora of articles. Here are some suggestions: 
1) https://soundcloud.com/liquor-cabinet
2) http://www.thefader.com/artist/father
3)http://www.designntrend.com/articles/71143/20160229/who-is-father-5-things-you-didnt-know-about-the-rapper-who-dissed-future.htm
4) http://www.vibe.com/2015/04/father-interview/
5) http://www.thefader.com/2014/10/03/awful-records-interview-the-abbreviated-oral-history